Non-Prime Training with Kim

Non-Prime Training

by Expert Automotive Non-Prime Sales, Finance &

Management Trainer, Coach and Consultant

Kim has been featured in

The turnkey solution for sales success.

In a market where 40% of Canadians have less than perfect credit, traditional prime selling and financing methods can result in wasted time, lost sales, and reduced profits. Kim MacPherson presents Sell it Smart, a turnkey solution that will help you prevent losses and increase sales with over 2 decades of proven non prime retail sales, finance and management experience. 


"Sell it Smart" by Kim MacPherson offers Turnkey Solution that combines everything you need to set up and optimize your non prime business and insure it works with the overall operation of your dealership from a proven process, training, tools and lead generation.

"I want to help you serve the non-prime customer profitably, effectively, and ethically. It's what I've done for over a decade."

I wanted to let you know how I appreciated and enjoyed the work you did with my team. Your ability to keep the staff interested and getting them involved was incredible! I know how hard it is to keep salesmen focused on learning during working hrs., which makes training difficult, but in addition to this, you got them eating out of your hands!

Lynda Belleville

General Manager

I just wanted to thank you for putting on an excellent training course. I have been to my fair share of courses and yours was by far the best one. The way you interacted with the students was so natural and. You definitely know your job and how to teach it. The way you taught me is comfortable. It worked. I have since closed 6 more deals."

Holly Manders

F&I Manager

I found your training particularly helpful, I am saving quite a bit of time now on deals. I also have one of our sales people better educated on how to qualify their customers, to be able to pick out the non-prime buyers. Following your advice I am already not only making more gross on the front, but I am also able to structure deals properly.

Jamie McNutt

General Sales Manager

Automotive Non-Prime Training

by Expert Automotive Non Prime Sales, Finance & Management Trainer, Coach and Consultant

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